Friday, January 21, 2011

'Discover New England' Remains Undiscovered:

If you think "Discover New England" (<-- go ahead and click it, they need the hits) is going to save our elusive tourism industry than I would like to introduce you to my buddy "rationalguy1" who commented on my letter in the Courant. He was far more persuasive than I was -- and he has hard evidence "Discover New England" is a fraud. This is his post: “That whole website [Discover New England] is/was a complete scam. They were getting $600K+ for 10 years PLUS I'm sure they force the entities they feature to pay up too. For what? Checking, their traffic ranking was abysmal and their supposedly European traffic was equivalent to my piddling blog.”

This is what the analysis of said “'s three-month global Alexa traffic rank is 1,256,546. We estimate that 54% of visitors to this site come from the US, where it has attained a traffic rank of 351,456, and the fraction of visits to the site referred by search engines is approximately 40%. Approximately 35% of visits to consist of only one pageview (i.e., are bounces). It has been online since 1999.”

What does that mean? I have no idea. You can ask the office techies for that. What did make sense to me is comparing side by side their web traffic to that of the Norwich Bulletin and my own blog (very smart website).

The above graphic says it all. Not surprisingly my personal-rant diary is does not even register. The Bulletin’s website is top red one and the so-called “Discover New England” is hoveriing just above Zilch mark.

-- Still think the money our new Governor threw their way didn't go down a rat-hole?

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Anonymous jthm said...

Yup, our money working for us. You'd think that all those smart-assed "advisors" would know cost to profit ratios. Naw...just smart-assed bloggers that actually do the work required and disseminate it for free.
We are so screwed.

January 21, 2011 6:55 PM  
Blogger mccommas said...

For the forseeable future, it does indeed look like Connecti'Can't is screwed because of the choices we made at the ballot box.

Granted you and I were in the minority.

January 29, 2011 5:08 PM  

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